VISION & MISSION

Welcome to the Swee Seng Group of Companies, Singapore’s premier integrated automobile and financing provider. At Swee Seng, our vision is to be the ideal choice for our integrated services. We aim to be recognized as the industry leader in service excellence, and to be respected for our integrity, initiative and creativity in the way we conduct our business.

Our Corporate Values – “3 Is = Us”


Integrity

Our business is built on trust and reputation with our customers, staff and associates. As such, it is our corporate responsibility to ensure that we deliver our promises and practice fairness in all our dealings.

Initiative

As leaders in the industry, we constantly take the initiative to ensure that all our customers demands are met, and that all required information and knowledge is provided as accurate and as soon as possible.

Innovation

We choose to differentiate ourselves by seeking positive change and new ideas to improve the possibilities in serving our customers. We constantly look out for new opportunities, to discover new products and services for our customers.